If you’re a corporation or practice looking to educate patients about a new device or procedure, PatientBuilder is a turnkey program in which our team develops and manages the entire spectrum of a brand’s co-op consumer marketing experience.
We ensure that practices and device manufacturers get the most out of their co-op consumer marketing investment with monthly reporting in compliance with Stark and Sunshine Laws.
Upon request, PatientBuilder’s parent company Medical Consulting Group can identify objectives, analyze financial positions, scope out competition, evaluate market trends and demographics, and unearth opportunities.
We identify a product’s competitive points of difference and shorten the ROI timeline for new product launches.
Using device manufacturer education and marketing materials, we work with practices to create customized materials and media plans to reach and educate potential patients about a product.
With a customizable online selection of materials, we help you consistently communicate an on-target message to the appropriate consumer, reinforcing your brand message and protecting its integrity.
We partner with sales representatives and the physicians in their territory to evaluate their patient education and marketing needs (market analysis, website analysis, media and budget planning).